The latest ad from Chrysler’s long-running ‘Imported From Detroit’ campaign, which started back in February with an ad for the Chrysler 200 starring rapper Eminem, has taken a new step this week. Chrysler, together with Eminem’s publisher Eight Mile Style, has released a...
SRT chief Ralph Gilles is once again stirring up excitement over the future of Chrysler's newly-minted in-house performance brand with talk of an SRT version of the company's... July 19, 2011 by Nelson Ireson
When a new car is launched, the manufacturer typically provides the media with a few minutes of "B-roll" footage, to be used for voiceovers and the like. Typically, it's... July 15, 2011 by Nelson Ireson
We saw it at the 2011 New York Auto Show and earlier this week we got to drive it, now we know how much it will cost. We’re talking about, of course, the new 2012... July 15, 2011 by Viknesh Vijayenthiran
Chrysler's new SRT brand won't be known for subtlety--with one major exception. Parked alongside the likes of the 2012 Jeep Grand Cherokee SRT8, the 2012 Dodge Challenger... July 14, 2011 by Tim Healey
The 2012 Dodge Charger and 2012 Chrysler 300 offer fresh takes on familiar names, with more style per dollar than most, particularly in the V-6 models. Unfortunately for... June 17, 2011 by Nelson Ireson
You might not think your jeans have the capacity for causing much damage unless you're one of the unlucky souls to have once caught part of their anatomy in the zipper, but... June 8, 2011 by Antony Ingram
The sports car racing world is getting smaller with the announcement that Le Mans organizers Automobile Club de l'Ouest (ACO) and the FIA (Federation Internationale de... June 6, 2011 by Anne Proffit
Over the past couple of years we’ve been reporting about a new engine concept where a small amount of ethanol is injected directly into a cylinder chamber before... June 6, 2011 by Viknesh Vijayenthiran
Chrysler has released a new television commercial in its ever-expanding ‘Imported From Detroit’ campaign, but while the previous ads all featured celebrities with... June 6, 2011 by Viknesh Vijayenthiran
Let us be the first to say that the results of the latest 2011 Vehicle Satisfaction Awards, conducted by influential auto industry resource AutoPacific, came as a bit of a... May 20, 2011 by Viknesh Vijayenthiran
Highcroft Racing finished second at Sebring with this HPD ARX-01e it intended to race at Le Mans Photo: Anne Proffit The current economic malaise is taking its toll on race... May 17, 2011 by Anne Proffit
With its latest generation 2011 Chrysler 300 sedan, Chrysler decided to launch several different variations of the car, each aimed at a very different target market. The hero... May 16, 2011 by Viknesh Vijayenthiran
It all started with Eminem and his appearance in Chrysler’s Super Bowl commercial for the new 2011 Chrysler 200. The title was ‘Imported From Detroit’ and... May 12, 2011 by Viknesh Vijayenthiran
The new 2011 Chrysler 300 has been almost universally praised by those who have laid eyes upon it, but as with most cars, there are always ways to improve things... May 10, 2011 by Viknesh Vijayenthiran
Remember Chrysler’s first Imported From Detroit television commercial? The one starring Eminem and which debuted during the Super Bowl? Well, if not, you can view it by... May 8, 2011 by Viknesh Vijayenthiran