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2011_Kia_optima

Kia Partners With The NBA, Or, An Open Letter To Lindsay Lohan And Britney Spears

Dear Lindsay, Britney: Are you happy? Are you happy with yourselves? Have you gotten better, made it over the hump, cleaned up, dried out? We're thrilled. Sorry, that was mean. Seriously. We're happy that you've found some inner peace. We're happy that you've put the drink and drugs behind you so... read more

October 21, 2010 by
 
Thomas Keller

Today In Odd Marriages: Chef Thomas Keller And The BMW ActiveHybrid 7

If you know American cuisine, you know Thomas Keller. And if you know, Thomas Keller, you know his flagship restaurant, The French Laundry in Napa Valley. And if you know... read more September 15, 2010 by


 
2011 Ford Fiesta 4-door HB SES Angular Front Exterior View

Video: Part 1 Of Gymkhana THREE Revealed

I like Ken Block. I like that he has used most of his earnings from pioneering DC Shoe Co. to fund his dream of being a rally driver. I love his Gymkhana series. I like that... read more August 30, 2010 by


 
2012 Infiniti M35h

Emmy Awards Offer Infiniti Possibilities

Something's up at Infiniti. We're just not sure what. Compared to its Asian luxury rivals, Lexus and Acura, Infiniti is usually pretty quiet. But over the past week or so... read more August 23, 2010 by


 
2011 Ford Fiesta

Quick Spin: 2011 Ford Fiesta

After waiting for weeks and weeks for Fiestas to arrive on the lot, a truckload of seven arrived today and I finally got to spend a little time behind the wheel and nitpick... read more July 28, 2010 by


 
Apolo Anton Ohno

Coming Monday: BMW And Apolo Anton Ohno To Announce New Team USA Sponsorship

Here in the US, Olympic contenders depend heavily on corporate sponsorships. Between living expenses, equipment, coaching salaries, and the like, training for the biggest... read more July 23, 2010 by


 
2011 Ford Fiesta

Video: Five Truly Terrible Car Commercials (And One Good One)

  Today's car ads are hip and sophisticated--they know what they're doing when it comes to attracting members of Generation Y. But that hasn't always been the case. Take a... read more July 19, 2010 by


 
Autonomous Volkswagen Passat (Junior)

Volkswagen Takes Park Assist To The Next Level

I remember the first time I saw a commercial advertising a new car's ability to parallel park itself. If my memory serves me correctly, there may have been some champagne... read more May 12, 2010 by


 
Screencap from an ad for the Audi R8 spyder

Audi Is Really Pumping This Whole IRON MAN 2 Thing

Of all the ways that companies can advertise, product placement is by far the most hilarious. Print ads? Totally predictable. Radio, TV, billboards, web banners? Been there... read more April 19, 2010 by


 
Justin Timberlake in a video campaign for the Audi A1

SAT Prep: Mark Wahlberg Is To The MINI Cooper As Justin Timberlake Is To The...?

Justin Timberlake has led a charmed life. He started his career on The New Mickey Mouse Club, where he sang, danced, and generally acted a foo' alongside poptartlets like... read more April 16, 2010 by


 
Fiat's 'Cool Bikini' flash mob promotion for the 500C

Today In Flash Mobs: Girls, Bikinis, And The Fiat 500

Flash mobs have been around for decades (back in the day, they were called outlaw parties), but they've only recently been co-opted for marketing campaigns. Today's example... read more December 22, 2009 by


 
Mazda + condom ad from Israel

Today In WTF Ads: Mazda REALLY Wants Israelis To Use Condoms

Cross-promotion is a common advertising tool. Just consider how often you've seen movies and fast-food joints team up on kids' meal toys, and you'll begin to get the picture... read more December 18, 2009 by


 
Shakira hooks up with SEAT

Today In Sponsorships: Shakira Scores A SEAT Deal

As you might've guessed from the photo at left, Spanish automaker SEAT is underwriting Shakira's next European tour. Moreover, SEAT is planning "to enter into close... read more December 17, 2009 by


 
Audi brand ambassador Justin Timberlake

Today In Politics: Justin Timberlake Is Audi's Ambassador

Remember last week when we spotted Jennifer "Coco" Lopez sliding her superstar culo into the passenger's seat of an Audi Q7? At the time we commented on the swarm of... read more December 16, 2009 by


 
Mila Kunis in BlackBook

Mila Kunis Pimps The 2010 Chevy Camaro V6 RS For BlackBook

Remember Mila Kunis? The hot brunette from That 70s Show? (Not that Laura Prepon was chopped liver, but still.) Apart from the weirdo fact that she's been dating Macaulay... read more December 10, 2009 by


 
2011 Jaguar XJ on Jay-Z video set

Jay-Z Brings The Bling With A 2011 Jaguar XJ

Just for the record: we hate press embargoes. Not only are they 99% useless in this age of digital media, where nuclear secrets can be disseminated as quickly as family... read more December 4, 2009 by


 
 

 
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