Genesis is offering the G90 in just four models, 3.3T Premium and 5.0 Ultimate, each with rear- or all-wheel drive. The 3.3T starts at about $65,000, and Genesis has not released pricing for the 5.0 yet. Standard on every model are such tech features as 12.3-inch center screen, a navigation system, SiriusXM Traffic and Travel Link, satellite radio, a 17-speaker Lexicon audio system, a head-up display, and Genesis connected services via a smartphone app. The only features the 5.0 adds are power-adjustable ventilated rear seats (14-way right side and 12-way left side) with memory, rear vanity mirrors, and LED headlights.
The standard safety features are even more impressive. They include forward collision warnings with pedestrian detection and automatic emergency braking, a forward-view cornering camera, a surround-view camera system, front and rear parking sensors, lane departure warnings and lane keep assist, blind spot monitors with rear cross traffic alerts and lane change assist, driver attention alert, adaptive cruise control, and nine airbags (including a driver knee bag).
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Many of these safety systems can be adjusted, too. For example, the lane keep assist can be set to standard or active; standard lets you drift to a lane line, while active keeps you more in the middle of the lane but makes more steering wheel corrections. The forward collision warning has late, normal and early settings, and the lane change assist has normal and late modes. Try these settings out once, set 'em, and forget 'em.
More important than those settings is the fact that Genesis doesn't nickel and dime its customers for those features. They are all included in a car that costs thousands less than most of its rivals.
More than just the car
Genesis customers will be buying more than just the car. They will also get some gold-star service. With every G90, buyers get three years of free scheduled maintenance, three years of satellite radio and data, three years of map updates, and three years of roadside assistance. They also get three years of valet service that will come to their home, drop off a loaner, and pick up the car for service. Not having to visit the dealer, no matter how nice it may be, could be the best reason to buy a G90.
That's not to put down the car. This Genesis story is a good one. Genesis has created a brand out of the proverbial rib of Hyundai. We have driven its first all-new car and seen that it is good.
These driving impressions are from an invitation-only automaker launch event that allowed special access to the vehicle and executives. Genesis covered our overnight accommodations, meals, and transportation costs.