Watch Bugatti’s CEO drive the Chiron on the Nürburgring

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Bugatti and its CEO Wolfgang Dürheimer turned up to this past weekend’s Nürburgring 24 Hours with the new Chiron.

And the folks at Car Throttle were fortunate enough to be invited for a ride in the passenger seat as Dürheimer took the new 1,480-horsepower hypercar on a hot lap prior to the race.

Early on, Dürheimer shows off some of the new elements of the car such as the starting sequence, drive mode selector and launch control.

Land speed record attempt set for 2018

He also confirms that Bugatti will work with Guinness officials to set a new production car land speed record with the Chiron in 2018. The speed to beat is 267.8 mph which Bugatti’s Veryon Super Sport achieved in 2010.

Then it’s time for the hot lap where Dürheimer shows off the car’s prodigious power but also its agility and stopping ability. What’s particularly impressive is Dürheimer’s own excitement for the project and his time behind the wheel.

Deliveries of the Chiron are scheduled to start this year. Production will be capped at just 500 units and the starting price on one of these beauties is a cool €2.4 million (approximately $2.7 million).

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