It’s no coincidence that the new-for-2012 Beetle harkens bank to the styling of the first generation cars, straying from the cute-as-a-bug look of the second generation New Beetle. Some would call the styling more masculine, but we suppose the half-full versus half-empty counter to that would be this: the new car is simply less feminine.
That’s true even in the eagerly-anticipate Beetle Convertible variant. New for 2013, the Beetle pulls off a more serious stance, along with a more mature styling that borrows elements seen throughout Volkswagen’s current range (like the squared-off bumpers, for instance). We even like the look of the car’s five-spoke wheels, which add a sporting air absent from the second version.
When the 2013 Beetle Convertible hits dealers later this year, it will come in “vintage look” editions, with one honoring the fifties, a second focused on the sixties and a third variant paying homage to the seventies. Each will wear decade-correct paint, and each will come with retro wheels and vintage upholstery.
Let’s be honest: nostalgia is big business, and we expect that Volkswagen will sell every single Beetle Convertible it can build.
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