How, exactly, does a hydrocarbon-spewing monster with no practical purpose manage to go carbon neutral? Through sponsorship from a carbon offset company, of course. Carbon Neutral Investments (CNI) has signed on to help offset the plumes of rocket smoke that will be generated in the Bloodhound's further testing, and, ultimately, in the land speed record run itself.
The team's leader, Richard Noble (a former land speed record holder himself), said "It has been a long held ambition of the BLOODHOUND team to deliver this amazing engineering adventure and new world land speed record without leaving any lasting mark on the environment. With CNI, we go above and beyond that ambition by partnering with a world leader in carbon off-setting with very specialist experience in high-octane ventures, providing the perfect fit for making the project carbon neutral."
Bloodhound SSC 1,000 mph land speed record carEnlarge Photo
As for CNI, the company is also partnered with Sauber F1, Vodafone McLaren Mercedes F1, and the Make A Wish Foundation UK. It provides emissions reduction offsets through wind power, hydro power, renewable biomass, forestation, and efficient stoves, and offers credits for for each metric ton of carbon dioxide offset by its projects.
Follow the link for the full details on the Bloodhound SSC's shot at 1,000-mph.