In the auto industry, the average length of time that a vehicle sits on a dealer’s lot before finding a buyer is known as Days-To-Turn (DTT). In the month of May, the average for all vehicles was 53 DTT, but for June than number crept just a bit higher to 55 DTT.
Some vehicles, however, bucked this trend, and the clear winners in June were the Cadillac XTS luxury sedan
and the Subaru BRZ sport coupe
. Both managed an impressive 7 DTT, due to strong demand that continues to outstrip available inventory. The Cadillac XTS was new to the market in June, while the BRZ has only been shipping since May.Edmunds
reports that the limited-availability Audi TT RS sport coupe
placed third in June, averaging just 9 DTT. That dropped the Scion FR-S sport coupe
(the Toyota equivalent of the Subaru BRZ) to fourth place overall, where it tied with the Toyota Prius c hybrid and the Audi allroad wagon at 10 DTT.
There isn’t much of a surprise in these numbers, as the top four vehicles are likely selling from existing customer orders placed with dealerships. As long as demand for the Subaru BRZ, the Audi TT RS and Scion FR-S continues to outstrip supply, these models will score well in DTT reporting.
Expect to see availability of the Cadillac XTS increase in the coming months, as GM is working to ramp up production at its Oshawa, Ontario, Canada plant, where the XTS is assembled. Look for another newcomer from Cadillac to top the DTT list in September, since the Cadillac ATS
goes on sale in August.