Vehicles play supporting roles in The Dark Knight RisesEnlarge Photo
Chrysler has teamed up with Warner Bros. Pictures for the release of The Dark Knight Rises with a contest to see who can create the best commercial for the 2012 Chrysler 300--with an "Imported from Gotham City" theme.
Entrants will get two weeks to work, and a handful of materials including Chrysler footage of the 300, clips from the movie, and music. The best use of these assets to create a 30-second commercial spot for the "Imported from Gotham City" 300/Dark Knight mashup.
The top three clips will be chosen, with the winner to hand-picked by Christopher Nolan, writer, director, and producer of The Dark Knight Rises.
2012 Chrysler 300Enlarge Photo
To enter the contest, or just learn more about it, visit the official Imported from Gotham City page.
As a preview of the co-branding between Chrysler and The Dark Knight Rises, a 60-second commercial will debut tomorrow, June 19. You can find the spot at Chrysler's YouTube page.