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MINI Supports 2012 Life Ball With New One-Off Designer Roadster


The Franca Sozzani styled MINI Roadster, prepared for Life Ball 2012

The Franca Sozzani styled MINI Roadster, prepared for Life Ball 2012

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Since 2001, MINI has partnered with the Life Ball, an annual charity event that raises money to combat the spread of HIV and AIDS. Via the donation of 10 designer-prepared MINIs, that automaker has raised over 500,000 euros ($656,500) to support Life Ball in the past decade.

This year is no exception, and MINI will be donating a 2012 MINI Roadster designed by Franca Sozzani. If you’re not familiar with the world of fashion, Sozzani is the editor of Italian Vogue, and a UN Goodwill Ambassador for Fashion 4 Development.

Specific details on the car are lacking, but from the illustration it appears to be a MINI Cooper Roadster S with a serious suspension drop, sprayed in purple with gold accents.

Sozzani will join the rank of other designers who’ve donated their time to create a truly unique MINI for auction, including DSQUARED² (2011); Diane von Furstenberg, Kenneth Cole and Francisco Costa (2010); The Blonds for Katy Perry (2009); Agent Provocateur (2008); Testino (2007); Diesel (2006); Versace (2005); Ferre (2004); Missoni (2003) and various international celebrities (2002).

This year’s event, the 20th annual Life Ball, takes place on May 19 in Vienna, Austria. The theme is “fight the flames of ignorance,” and fire completes the cycle of elements used by Life Ball since 2008.
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