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Kurt Ernst
Kurt Ernst
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BIO
Kurt has been fascinated by anything with wheels and a motor for a long time. Growing up, he spent his spare time turning wrenches and pumping gas in...
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BMW will invest some $900 million into its Spartanburg, South Carolina plant over the next three years, creating 300 new jobs in 2012 alone. The expansion is a necessary response to growing global demand for BMW’s X-Model crossovers.
The investment in the Spartanburg facility will also allow BMW to build its new X4 crossover in the United States, a decision confirmed by Frank-Peter Arndt, BMW’s Group Board Member in charge of production.
BMW’s X4 crossover will borrow engines from
the current X3, but will get its styling from
the sloped-roof X6 and should slot between the two in size. As you’d expect, coupe-like styling will impact the X4’s ability to haul oversize cargo, and reports say that the X4 will have about 50 percent less cargo space (with rear seats up) than the theoretically-smaller X3.
Expansion of
BMW's Spartanburg plant will also increase its annual production capacity to an estimated 350,000 units when the work is completed. By the end of 2012, with 300 new workers in place, that capacity is expected to be around 300,000 units.
Last year,
Spartanburg built 276,065 vehicles, of which 192,813 were exported for sales in foreign (non NAFTA) markets. BMW just marked the completion of 2,000,000 vehicles at the plant, which opened in 1994.
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Honda's Accord Crosstour and Acura's ZDX, which offer the same sloping-roof coupe styling in a crossover, have not sold well in the U.S. market. While the BMW X4 will likely be better looking, I'm not sure that's enough to move inventory.
i think an X4 would be successful. the 2 children young executive family would buy into the marque. It will probably then lead BMW to strategise for an X2, a 2 door version of the X1 with the slopey roof !
oh and Honda / Acura are not BMW so more people woud follow the Blue propellor
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