Despite sinking hundreds of millions of dollars in developing its upcoming 2013 Tesla Model S sedan
, the second and soon-to-be only model in the Californian startup’s lineup, CEO Elon Musk is confident his company will return to profitability by as early as 2013.
The main reason, Musk states, is that Tesla has already racked up more than 6,500 orders for the Model S.
That’s more cars than Tesla will actually be able to build next year once Model S production finally ramps up towards the end of the year, but it’s just the start. Further down the track
we’ll see a Model X crossover, as well as a second-generation Roadster and a new high-volume sedan designed to take on the BMW 3-Series and Fisker Project Nina
Speaking with Bloomberg
, Musk said profitability may happen in 2013 and that his company is scheduled to announce financial results for the quarter ended September 30, 2011, later in the week. If it’s successful on reaching profitability, it will mean that Tesla will be the first major manufacturer of electric cars to do so.
You’ll note that Tesla earned a small profit of $1 million
back in 2009 but as yet the company has not earned a profit over the space of one year.
The first 1,000 examples of the Model S to be produced will be a special North American Model S Signature Series, featuring a 300-mile battery range, unique appearance treatments, and a full slate of optional upgrades.
Following the first 1,000 Model S sedans built, regular production will begin, with the 300-mile batteries first. Smaller, and less-expensive 230- and 160-mile battery packs will become available later in 2012. Tesla only plans to build about 5,000 Model S sedans in 2012, increasing output to as much as 20,000 per year by 2013.
The key here will be pricing, with the cheapest 160-mile car expected to cost $49,900 after the $7,500 federal tax credit for electric cars. The 230-mile Model S will start at about $59,900 (after the credit), and the 300-mile car will run $79,900, also after the tax credit. Final pricing is still being decided upon, however, so it may yet change.
Additionally, there are also plans to launch a high-performance Model S with BMW M5-rivaling performance. For more information, click here