Advertisement

Star Of Honda Ad Gets Lousy Deal From A Honda Dealer

Follow Richard

Dennis Singletary

Dennis Singletary

Enlarge Photo

We tend to think that company spokespeople get a better deal in showrooms than the rest of us. For example, GM gave Tiger Woods a free ride -- many of them, in fact -- when he was Buick's shill. And although we can't say for sure, we have to believe that Mike Rowe gets more than a firm handshake when he wanders into his local Ford dealership.

But such wasn't the case for actor Dennis Singletary, who stars in a national commercial for Honda's "Really Big Deal" sales event. Singletary recently visited his local Honda dealership in LA to buy a 2011 Civic sedan and told the salesperson that he wanted the "Really Big Deal", which is basically a 0% downpayment, low finance rates, and $190 monthly note. The salesperson looked at the actor's credit score, gave him the thumbs-up, but didn't have the exact car he wanted, so Singletary jogged over to another dealership.

When Dealer #2 pulled Singletary's numbers, though, they said his credit score was 663 -- significantly lower than the 709 the first dealer reported. As a result, Dealer #2 wouldn't give him the "Really Big Deal", even after Singletary got Dealer #2 to call Dealer #1 and verify his credit score.

Next thing you know, Singletary pulled the "don't you know who I am?" routine. (That approach never works very well, and since Singletary isn't the company's official spokesperson, just an actor in a Honda commercial, his performance probably wasn't as convincing.) That put Dealer #2 firmly on the defensive, with no way for either to save face. Singletary stormed out and wrote a testy letter to Honda's corporate offices, and then he did what all struggling actors (and their agents) do: he notified the media.

We don't know where things stand at the moment, but since TMZ picked up the story, we expect to see Singletary cruising the streets of Los Angeles in a shiny new Civic very soon and Dealer #2 in possession of a firm reprimand.

For a refresher on Singletary's oeuvre, here's the "Really Big Deal" clip:

[TMZ via Marty]

Advertisement
 
Follow Us

 

Have an opinion?

  • Posting indicates you have read this site's Privacy Policy and Terms of Use
  • Notify me when there are more comments
Comment (1)
  1. I'd be a bit more leary about having my ho-hum credit score all over the net than a deal on a Civic that is on the way out to pasture... but guess you gotta do what you gotta do!
     
    Post Reply
    Vote
    Bad stuff?

 

Have an opinion? Join the conversation!

Advertisement
Advertisement

Take Us With You!

 

Get FREE Dealer Quotes

From dealers near you
Go!
Advertisement

Research New Cars

Go!

Related Used Listings

Browse used listings in your area.


 
© 2014 MotorAuthority. All Rights Reserved. MotorAuthority is published by High Gear Media. Stock photography by izmo, Inc. Send us feedback.