That's right, a $275,000 book, said to be the most exclusive automotive book in the world, the Enzo Diamante. edition of The Official Ferrari Opus features a diamond-encrusted silver Prancing Horse logo, created by Siroya Collections on the leather-bound cover. The tome resides in a sleek, black carbon-fiber clamshell case, adorned with the Ferrari racing shield. According to the publisher, Kraken Opus, the Enzo Diamante. edition of The Official Ferrari Opus is strictly limited to just one copy per country—virtually guaranteeing its rarity and exclusivity.
Kraken Opus, a UK based publishing company owned by former Goldman Sachs investment banker, Karl Fowler, produces larger than life books, on larger than life subjects, and charges larger than life prices for them too. The company has also done books on Michael Jackson, Prince, Major League Baseball, and Formula 1.
The Enzo Diamante. edition of The Official Ferrari Opus (licensed by Ferrari) is 852 pages (each of which is approximately 20 square inches), weighs just under 82 pounds, and is bound in ultra-fine leather in the color of your choice. The Cavallino Rampante gracing the cover is formed in silver, and then encrusted with about 1500 VVS-VS1 F rare white diamonds (for those of you who don't speak diamond, these are really, really good ones), each of which is hand-set by a single jeweler. If Liz Taylor had ever craved a Ferrari medallion, this is the one Richard Burton would have found himself on the hook for.
The carbon fiber clamshell designed to house the Enzo Diamante. edition wears the Ferrari racing shield and the name of the country the original purchaser lives in, to ensure but one copy goes to each nation on earth. The buyer gets a personal note from Luca di Motezemolo, congratulating them on their purchase, and each book is signed by Ferrari racing drivers, both past and present on an individually numbered silver foiled sheet.
There are, of course more "moderately priced versions of the book; the $37,500 Enzo (limited to 400 copies), the $7,000 Cavallino Rampante (500 copies) and the $4,100 Classic (4100 copies). For a more extensive look at the book, go to KrakenOpus.com, check out The Official Ferrari Opus app in the iTunes store (free).