Video: 2011 Cadillac CTS Coupe In New Promo Spot

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2011 Cadillac CTS Coupe

2011 Cadillac CTS Coupe

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It's still about a year from hitting the streets, but Cadillac has decided it's time to slip the 2010 CTS Coupe into its latest full-line promo video. The 60-second spot, dubbed "Re-ignition", features the CTS Sport Wagon and the 2010 SRX Crossover as well, running across a dry lake bed.

While the other vehicles are certainly interesting, it's this first-ever video footage of the production form of the CTS Coupe that's most engaging, and though it's trailed by a plume of salt and dust and filmed at night, there's a lingering profile shot toward the end that reveals little has changed since the first shots of the production car surfaced as part of GM's "viability presentation" back in February.

With the theme of the stages of a rocket in a "mission control" type setting, the three vehicles are presented as extensions of the same underlying theme of performance and styling. While our recent first drive of the 2010 Cadillac SRX Turbo might refute the performance angle on that particular vehicle, the "new Cadillac" styling born on the CTS and working its way throughout the rest of the range is readily apparent in all three vehicles.

The CTS Coupe has been confirmed for a May 2010 launch, and will be sold as a 2011 model-year car, sharing powertrains with the CTS Sport Wagon and Sedan, including a range of direct-inject V-6 engines. The higher-performance supercharged CTS-V Coupe will arrive along side the standard vehicle, and though output figures and powertrains haven't been confirmed, it's expected to get the same 556-horsepower supercharged 6.2-liter LSA engine found in the CTS-V Sedan.


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Comments (5)
  1. The proportions look wrong. I'd take the current CTS and just shave 2 doors out of it. That would look much better.

  2. i dont agree with you at all
    the coupe is a masterpiece
    id take it for sure

  3. Great video. thanks for sharing it.

  4. The best-looking Caddy in history. For the sake of the company, they should get it into production ASAP.

  5. Awesome commercial! I just wish the coupe would look more like a coupe and not a hatchback. Both MBZ and BMW failed in that area, remember???! But I hope it does well... I really like the CTS...

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