
Fuel efficiency trumps the need for superior dynamics, says Takanobu Ito
Enlarge Photo
Front-wheel drive cars, no matter how well-engineered, are always a compromise when it comes to being fast. They do enjoy some advantages in terms of packaging and efficiency, however, and
Honda's new president Takanobu Ito is firmly behind the continued absence of RWD cars in the company's lineup.
The move is especially curious with regard to the premium end of the market, where RWD
sedans continue to dominate at brands like
Mercedes-Benz, BMW and even Lexus. Still, Ito is sticking to his guns on the issue.
"It would be meaningless to emulate what other companies have been doing for more than five decades," Ito said of a front-engine, rear-drive car, according to an
Automotive News report.
Instead, Ito wants to continue pushing into new territory in terms of packaging, technology and efficiency, with new engines and transmissions for its medium and large-sized sedans - especially
hybrids. A first step in this direction was the announcement last fall of a manual transmission available in the
SH-AWD 2010 Acura TL alongside a pair of new V6 engines.
This leaves Honda's premium Acura brand on similar ground to Audi, with front-drive sedans supplemented by AWD, though Acura hasn't fully embraced AWD the way Audi has with its quattro system.
Will Acura be able to compete against the upper echelon of the
luxury market with primarily front-driven, highly-efficient sedans? Or is the dynamic advantage of RWD simply too important to overcome? Let us know in the comments section below.
Have an opinion?Join the conversation!
Looks like Honda is the only major manufacture from the rising sun without a "true" sports model today, sure they have the Type-R or Mugen, but it's not utilized to the where it could be.
Sure AWD is nice but doesn't this contradict what Honda wants to achieve in terms of efficiency, with the added weight of AWD. I think it still has a some progress to go before it can define its niche in the market, whether is for the Honda or Acura brand. Step your game up Honda, or get left behind.
Funny how the NSX wasn't front wheel drive.
Hondas and Acuras will never be more than tools because of this...
By Moe Posted: 9/4/2009 6:47am PDT
Have an opinion?Join the conversation!