By
Nelson Ireson
Nelson Ireson
Editor
BIO
Nelson is an Editor at High Gear Media focusing on reviewing cars and covering the hottest topics in luxury and performance cars, car culture, and...
More
LATEST ARTICLE
Volkswagen Golf R Cabrio Patent Photos Revealed
What to do if you love the Volkswagen Golf R, but just can't do without a drop-top car for summer?...
Read More
- #3LEADERBOARD RANK
- 5443ARTICLES CONTRIBUTED
- 205COMMENTS POSTED

The Detroit 3 slipped below 60% of the continent's automotive output for the first time in 2008
Enlarge Photo
In January we brought you news of
Toyota's predicted surpassing of Chrysler in North American output in 2009, and nearly two years ago we reported on the Detroit 3 slipping
below 50% market share in the U.S. Now the trend continues, with the Detroit 3's North American car output slipping below 60% for the first time in 2008.
The American carmakers' slide in output can be tied in part to the earlier market share milestone, but the generally down car market and 2008's high fuel prices were also responsible. Companies such as
Honda, which produces a wide-range of fuel-thrifty vehicles, rose in total North American output from 9.3% to 11%, reports
Automotive News.
Toyota, already much larger than Honda, saw a smaller percentage rise from 10.8% to 11.2%.
The end result: American carmakers built 7,494,259 cars in North America in 2008, down 21.5% from 2007's total figures, and accounting for just 59.1% of the total output. In 2007, the Detroit 3 accounted for 63% of the cars built in North America.
Whether the expected slow market in 2009 will continue to push American car output down or whether new models, technological innovation and continued low fuel prices will help the Detroit 3 regain ground lost in 2008, it's certain that things are changing at a fundamental level for the world's largest car market.
Have an opinion?Join the conversation!
Have an opinion?Join the conversation!