By
Nelson Ireson
Nelson Ireson
Editor
BIO
Nelson is an Editor at High Gear Media focusing on reviewing cars and covering the hottest topics in luxury and performance cars, car culture, and...
More
LATEST ARTICLE
2012 BMW M6 Preview
With the new 6-Series Gran Coupe, the revised 6-Series Coupe and Convertible, and now the 2012 M6...
Read More
- #3LEADERBOARD RANK
- 5124ARTICLES CONTRIBUTED
- 187COMMENTS POSTED

2007 honda cr z concept motorauthority 001
It's been known for
some time that Toyota is toying with the idea of a nearly-full-line
Prius sub-brand. Expected to feature a
wagon-like, or possible truck-like model and a coupe in addition to the next-gen Prius sedan, the range would offer a focal point for
Toyota's serious fuel-efficiency efforts. The coupe could prove one of the more stylistically interesting
Toyotas to be built in recent years, despite its eco-conscious nature.
The car would likely be one of the new dedicated
hybrid models, however, so hopes of a return of the Celica or even the Supra are so far unwarranted. Design considerations specific to a highly efficient hybrid would almost certainly work against conversion into a high-performance sports car, though the company has proved through its
Lexus division that under the right circumstances, hybrid technology can add a lot of performance to a vehicle.
Nevertheless, it will be significantly sportier than the current Prius, since it is aimed at
Honda's expected CR-Z hybrid coupe, which is designed with the bloodlines of the fantastically sporty CRX in mind. The Toyota will, however, share its powertrain with the new third-generation Prius, reports
MotorTrend, so the sporting sensation will have to come from a light and balanced chassis and tuning measures.
Toyota's
third-generation Prius is due to hit the streets in April next year, followed the year after by the plug-in hybrid version. Talk of Toyota keeping the
second-gen Prius available alongside the new car means it may be 2011 or later before a dedicated hybrid coupe makes the scene. Taken in context with the current global auto market and economic situation, that timeline may be just about perfect for the introduction of a new model.
On the other hand, a new dedicated Lexus hybrid is due to make its debut alongside the third-gen Prius at the Detroit Auto Show in January, 2009, indicating the company is willing to launch new models now, at least for its
luxury brand. Other models expected to arrive in the new Prius range include a possible small truck based around the oddball
A-BAT concept. A
hybrid version of the tiny iQ is also expected to come to production, though it won't likely be marketed under the Prius insignia.
Honda CR-Z Concept
Toyota Hybrid X Concept
2010 Toyota Prius leaked photos
Have an opinion?Join the conversation!
the 2010 prius looks the same.
and the Honda cr-z consept is kinda cool, I really like the interior.
Have an opinion?Join the conversation!