Jaguar sales expected to double with Tata help

 
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Jaguar sales expected to double with Tata help

Jaguar sales expected to double with Tata help

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Jaguar finally changed hands this week with Indian carmaker Tata paying $2.3 billion for both the luxury brand and Land Rover. Although this seems like good value for Tata, Jaguar’s performance of late has been dire.

The carmaker sold less than 54,000 units in all of 2007, down from about 70,000 units just one year prior but, with the financial backing of Tata and the hands-of-approach to management Indian execs have in store, sales could potentially double within the next couple of years.

A reporty by the Economist predict sales numbers to approach 100,000 units in the near future thanks to the introduction of the new XF and continued sales of the X-Type, XJ and XK.

“Possible new models in the Jaguar product plan, which await the green light from Tata, could further lift this figure towards 150,000 by 2012-2013,” analysts claim. Some of the new models the analysts are talking about include the rumored F-Type and possible coupe and cabrio variants of the new XF.

Note: We apologize for previously citing Just-Auto as the source of this news. Just-Auto is a British website that takes news from other sources without attribution and tags it as their own "Exclusive."



 
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Comments (3)
  1. Thanks for the information!
     
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  2. Intelligent comment there, fh...
     
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  3. TATA must consider changing the dry boring and difficult to remember names of the Jaguar such as XJ, XK, XF, X-Type, F-Type which is confusing to remember which is which after a while. BMW for instance have clear cut Primary Classes of a 3, 5 and 7 series. While Mercedes also has clear cut Primary Classes such as C, E and S class. Lincoln in USA is also highly criticised for it's names too. TATAs financial srength must include newness and freshness in BRAND Jaguar in people's mind...if this happens...certainly the sales of Jaguar will qudruple in the next two years.
     
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