
robust 1
2015 Volkswagen Golf R Spy Video
2014 Volkswagen Golf GTI (MkVII) Spy Shots
2015 Volkswagen Golf R Spy Shots
VW is keen to strengthen its image in the U.S., where sales of pickups are still high compared to the rest of the world. However, VW’s plan may be a little late as rising fuel prices and a slowing economy has seen the pickup truck market fall dramatically over the past quarter. The carmaker has now reportedly killed its U.S. and European plans for the upcoming pickup.
To overcome this, the new model will likely be sold in global markets and to keep costs down production will be handled at a plant in Argentina. A premium version will also be launched although it will be sourced from a plant in Germany. VW is yet to even confirm the development of a pickup, let alone a new name for the vehicle, but most sources claim it will be called the Robust when it goes on sale next year.
New Volkswagen Robust spy shots July 2008
Have an opinion?
Turkle Posted: 5/28/2008 10:18am PDT
Gus Posted: 5/28/2008 11:13am PDT
I think it will be a quality product, but you might be right, it might be a tough sell to get people to think of VW when thinking of something like this.
Rafel Posted: 5/28/2008 2:04pm PDT
I think it'll be a cheap truck.
HECTOR Posted: 5/28/2008 6:38pm PDT
And yes Rafel, it'll be a cheap truck with VW prices. So not cheap at all.
NaBUru38 Posted: 5/28/2008 11:06pm PDT
Alan Posted: 5/29/2008 7:24am PDT
Jim Posted: 5/29/2008 8:56am PDT
If this V-dub comes as a car masquerading as a truck it'll rot on the dealer lots.
Rafel Posted: 5/29/2008 3:55pm PDT
NaBUru38 Posted: 5/31/2008 2:02pm PDT
craigs Posted: 6/19/2008 12:05pm PDT
Renton Posted: 7/7/2008 8:55am PDT
anyone else hear this blurb?
Renton Posted: 7/7/2008 8:57am PDT
Sheldon Posted: 7/17/2008 6:39pm PDT
http://smashgods.com/2008/07/07/vw-robust-this-really-is-your-fathers-automobile/
Ethan Elms Posted: 9/17/2009 10:34pm PDT
http://www.thetorquereport.com/vw_truck_concept.jpg
Somebody said that it might just end up being a truck based off of one of their cars but it definitely won't. They'll put their engineering from the Touareg and the Touareg 2 they used in the Dakar Rally, which is by far the most intense and challenging motorsport in the world. If they can manage to place 1st and 2nd in that then they'll surely make one kick-ass truck.
As for the whole image issue, yes it would be difficult to sell their trucks here, but VW does have genius marketing strategies. For example, they put up a publicity stunt for the Touareg 2 where they pulled a 155-ton aircraft a few hundred yards with a TDI version. Let's see Dodge or GM muster up the courage to try towing anything remotely similar to that.
http://www.autoblog.com/2006/11/22/touareg-v10-tdi-tows-a-747/
VW isn't about to make a disappointing product.
DIB Posted: 11/4/2009 12:32pm PST
Don 30 Posted: 2/4/2010 5:34pm PST
Don 30 Posted: 2/4/2010 5:51pm PST
Have an opinion?Join the conversation!