Nissan’s global design chief Shiro Nakamura was looking towards “an expansion of the brand” itself, including the possible introduction of several new models that stray from Infiniti’s current market segment and image. The most notable of these is the possibility of a “high end coupe or convertible” to be Infiniti’s take on Nissan’s upcoming GT-R. While Infiniti’s luxury image may not be entirely compatible with a 500hp sports car there remains significant interest in the segment, Nakamura told Automotive News.
It’s not all sports and luxury at Infiniti though, with murmurings of a “people mover” that would differentiate itself from the FX crossover and the EX crossover due in December.
This new influx of creative thinking is a welcome change from Infiniti’s previous state of dormancy and lack of new products. A new product every year has been promised by Infiniti officials, and the expansion of the brand in new markets such as China, Europe, Japan, Korea and Russia should guarantee that it's no longer a US dominant brand, but rather a global brand that can compete with the likes of Lexus.
Reader Comments
Mon Aug 27 2007 9:23 PM
NaBUru38 says
An Infiniti minivan should be something less like the Caravan or Carnival and more like the S-Max or R-Class. This one could be having its first rival if this piece of information is true.
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