While we're still trying to wrap our heads around the 729-horsepower, somewhat funkily-styled but still mightily impressive Ferrari F12 Berlinetta, we're pretty sure tweaking endless variations of the car through its new dedicated microsite and configuration tool will help light the way forward.

You can build your own F12 Berlinetta--after a lengthy video intro--at the official site here. It doesn't come with prices for the various appearance, upholstery, or other options, but as the saying goes, if you have to ask...

For the full details on the new ultra tourer, visit our previous coverage here.