With the standards of mass-produced luxury cars rising to remarkable heights in Audi, BMW, Mercedes, and Cadillac vehicles, it takes something truly special to stand out in the hyperluxury segment where Bentley and Rolls-Royce live. Bentley is seeking to one-up the competition with the 2011 Mulsanne, and this video details how they go about building its interior.

Hand-stitched leather, finely-crafted wood, dozens of hours and years of experience go into the creation every Bentley Mulsanne's interior. The painstaking attention to detail, laborious processes and incredibly high-quality materials go a long way toward explaining the Mulsanne's expected $300,000 price tag.

For more on the detail and materials that go into the construction of Bentley's latest super sedan, check out our coverage of the body and engine.

[Bentley]