Motor Authority - blog Tag: Transformers

The Transformers movies have been one of the major co-branding successes of recent years, and General Motors is using it for all it's worth, today releasing a new 2010 Chevrolet Camaro TRANSFORMERS Special Edition.

Exclusively an appearance package, the TRANSFORMERS kit can be had on both the LT and SS models. It focuses on a black stripes on yellow layout - like the Bumblebee Camaro from the movies - and also includes an AUTOBOT shield on both door panels, the wheel caps and embroidered into the center console. Transformers logos on the side sill plates and embedded into the black rally stripes complete the look.

Orders for the car are... The Transformers movies have been one of the major co-branding successes of recent years, and General Motors is using it for all it's worth, today releasing a new 2010 Chevrolet Camaro TRANSFORMERS Special Edition. Exclusively an appearance package, the TRANSFORMERS kit can be had on both the LT and SS models. It focuses on a black stripes on yellow layout - like the Bumblebee Camaro from the movies - and also includes an AUTOBOT shield on both door panels, the wheel caps and embroidered into the center console. Transformers logos on the side sill plates and embedded into the black rally stripes complete the look. Orders for the car are now open, with the appearance package priced at $995. The RS appearance package can also be added to the TRANSFORMERS car for even more visual accent. Read up on the 2010 Chevrolet Camaro - including our review of the SS - if you're not already familiar with its many trims and options, or check out some of the Transformers-GM tie-ups from the past year.2010 Chevrolet Camaro TRANSFORMERS Special Edition Read More

Just last week we profiled the Camaro's rise to above-sticker sales prices due to huge enthusiast demand, including 14,000 pre-orders placed before the car even entered production. But now the new Transformers: Revenge of the Fallen movie is helping to push the 2010 Chevrolet Camaro fan base out into the mainstream.

That's a powerful claim, but with $201.2 million in revenue in the first five days on screen, Transformers is a powerful franchise. Prominent placement of the Camaro and other General Motors products could prove to be one of the best ad values of the year.

While GM trudges through bankruptcy court, the Oshawa plant producing... Just last week we profiled the Camaro's rise to above-sticker sales prices due to huge enthusiast demand, including 14,000 pre-orders placed before the car even entered production. But now the new Transformers: Revenge of the Fallen movie is helping to push the 2010 Chevrolet Camaro fan base out into the mainstream. That's a powerful claim, but with $201.2 million in revenue in the first five days on screen, Transformers is a powerful franchise. Prominent placement of the Camaro and other General Motors products could prove to be one of the best ad values of the year. While GM trudges through bankruptcy court, the Oshawa plant producing the Camaro is working flat out to keep pace with demand, but they'd better get ready for even more orders. GM is expecting June sales to nearly doubly May's figures from 5,463 vehicles to over 9,000, reports Edmunds. So far the most popular Camaro on order is a black SS model, with black the color of choice for about 25% of all Camaros, no matter which trim. For more on the 2010 Camaro SS, check out our first drive here.Transformers: Revenge of the Fallen movie cars Read More

With the sequel to last year’s Transformers hit – Revenge of the Fallen - set to open across cinemas in the U.S. on June 24, Chevrolet is reportedly planning to start production of a new special edition Camaro based on the ‘Bumblebee’ version that very same day. Expected to be styled exactly like the Autobot car in the movie, the special edition Camaro will be available exclusively in a ‘Rally Yellow’ paint scheme and feature contrasting black racing stripes.

Both V6 and V8 models will be available, though only the LT and SS trims. This means that the optional RS package, which adds a number of features... With the sequel to last year’s Transformers hit – Revenge of the Fallen - set to open across cinemas in the U.S. on June 24, Chevrolet is reportedly planning to start production of a new special edition Camaro based on the ‘Bumblebee’ version that very same day. Expected to be styled exactly like the Autobot car in the movie, the special edition Camaro will be available exclusively in a ‘Rally Yellow’ paint scheme and feature contrasting black racing stripes. Both V6 and V8 models will be available, though only the LT and SS trims. This means that the optional RS package, which adds a number of features including 20in wheels and HID headlights, could also be offered. No major mechanical modifications are planned as information sourced from the Camaro5 forums reveals that there will only be Transformers badging and symbols on the wheel centers, sill plates and around the dash. While production of the Bumblebee Camaro isn’t scheduled to start until June 24, orders will be open from the first of that same month and continue through until December.Assembly of Bumblebee Camaro-based TransformerTransformers: Revenge of the Fallen movie cars Read More

Fast and Furious isn’t the only major car-related Hollywood movie making its debut this year. A new trailer for the sequel to last year’s Transformers movie, Revenge of the Fallen, has been released, revealing more action, more cars, and several new mechanized terrors.

The new movie is set to open across the U.S. on June 24.Transformers: Revenge of the Fallen Trailer #3

Transformer "Revenge of the Fallen" trailer #3 from Bay Films/Michael Bay Dot Com on Vimeo.

Fast and Furious isn’t the only major car-related Hollywood movie making its debut this year. A new trailer for the sequel to last year’s Transformers movie, Revenge of the Fallen, has been released, revealing more action, more cars, and several new mechanized terrors. The new movie is set to open across the U.S. on June 24.Transformers: Revenge of the Fallen Trailer #3Transformer "Revenge of the Fallen" trailer #3 from Bay Films/Michael Bay Dot Com on Vimeo. Read More

General Motors has released a new video showcasing the vehicles that will star as the Autobots in the upcoming sequel to last year’s Transformers movie. The new movie will be called Transformers: Revenge of the Fallen and it is set to open across the U.S. on June 26.

The latest teaser clip shows a total of different Chevrolet vehicles as well as the Optimus Prime truck and a smaller GMC Topkick pickup.

The Chevrolet Autobots featured in the clip include the recently revealed Corvette Stingray concept (Sideswipe), Chevrolet Beat (Skids), Chevrolet Trax (Mudflap), Chevrolet Volt (Jolt), and the upcoming Chevrolet Camaro (Bumblebee).... General Motors has released a new video showcasing the vehicles that will star as the Autobots in the upcoming sequel to last year’s Transformers movie. The new movie will be called Transformers: Revenge of the Fallen and it is set to open across the U.S. on June 26. The latest teaser clip shows a total of different Chevrolet vehicles as well as the Optimus Prime truck and a smaller GMC Topkick pickup. The Chevrolet Autobots featured in the clip include the recently revealed Corvette Stingray concept (Sideswipe), Chevrolet Beat (Skids), Chevrolet Trax (Mudflap), Chevrolet Volt (Jolt), and the upcoming Chevrolet Camaro (Bumblebee). Optimus Prime, incidentally, is the Peterbilt 379 full-size truck, while the GMC Topkick seen in a few shots is the character Ironside. Click here to see a previous trailer of the movie that was shown on Super Bowl Sunday.Assembly of Bumblebee Camaro-based TransformerCorvette Stingray ConceptTransformers: Revenge of the Fallen movie carsGM Autobots in Transformers 2 Read More

Today General Motors revealed details on the upcoming Chevrolet-branded Autobots "Transformers: Revenge of the Fallen" movie. Making their debuts at the 2009 Chicago Auto Show are Bumblebee, a Camaro-based Autobot, Sideswipe (Corvette Stingray Concept) and Skids/Mudflap (Chevy Beat concept).

The Corvette Stingray concept is at this point solely a design exercise, not foreshadowing a production vehicle, though talk of the upcoming C7 Corvette has been circulating for some time. The Beat concept filling the role of the twin Skids and Mudflap robots is already headed to production as the 2011 Chevy Spark. The Chevrolet Volt will also be... Today General Motors revealed details on the upcoming Chevrolet-branded Autobots "Transformers: Revenge of the Fallen" movie. Making their debuts at the 2009 Chicago Auto Show are Bumblebee, a Camaro-based Autobot, Sideswipe (Corvette Stingray Concept) and Skids/Mudflap (Chevy Beat concept). The Corvette Stingray concept is at this point solely a design exercise, not foreshadowing a production vehicle, though talk of the upcoming C7 Corvette has been circulating for some time. The Beat concept filling the role of the twin Skids and Mudflap robots is already headed to production as the 2011 Chevy Spark. The Chevrolet Volt will also be joining the cast as Jolt. "Chevrolet is thrilled to again be part of one of the most anticipated movies in years," said Ed Peper, GM North America vice president, Chevrolet. "'Transformers' gives us a great opportunity to connect with young people on their terms, with a dynamic, environmentally friendly image. The new characters represent the change going on in Chevy showrooms. From the exciting Camaro, the 21st century sports car, to the game-changing Volt, there’s more than meets the eye at Chevrolet today." The overall idea of the Stingray Concept was to incorporate past design cues in a fully futuristic shape. Speaking specifically about the Corvette concept, Ed Welburn, vice president of GM Global Design, said, "By giving my creative team the freedom to design no-holds-barred vision concepts, it helps them push boundaries and look at projects from different perspectives." The Stingray Concept has been spotted before, on the set of the Transformer's movie, and at the time was thought to be a Corvette Centennial Design Concept.Assembly of Bumblebee Camaro-based TransformerCorvette Stingray ConceptTransformers: Revenge of the Fallen movie cars2009 Corvette Stingray Concept a.k.a. Sideswipe Autobot Read More