
Aston Martin promises its Cygnet city car will be customized by owners - so why not just give them out for free with every Rapide?
Enlarge PhotoBritain's AutoExpress magazine reports that Aston Martin Cygnet owners will be able to outfit their very, very small Astons with as much special trim as any other of the company's models, from the new Rapide to the stunning Vantage roadster.
Aston guru Dr. Ulrich Bez says there will be "no compromise" for buyers interested in the ultra-luxury urban commuter, which Toyota introduced last year to European consumers. By no compromise Bez said that would mean everything from wood, leather and carbon-fiber trim for the interior of the new vehicle.
Still, under the hood, the Aston Cygnet will sport the same 1.0-liter engine and 60-mpg capability that's a stark contrast to the usual V-8 and V-12 engines that charge the performance of other Astons. The key to the Cygnet, though, won't be the performance angle--a somewhat astonishing statement from a brand that's known for sheer performance, not to mention the gadgetry of the James Bond cars.
Bez says instead, the Cygnet will be an "intelligent purchase for people concerned about the environment." And based on that, he expects to sell 4,,000 copies of the Cygnet each year.
More from MotorAuthority
-
11/06/2009
Opel Boss Carl-Peter Forster Calls It Quits
Carl-Peter Forster, GM group vice president and president of Opel, will be ...
-
11/06/2009
GM Czar Lutz Heading Back To Europe--To Opel?
GM's sudden decision this week to reverse path and keep Opel rather than ...
-
11/06/2009
Toyota To Put 2010 4Runner Through The Baja 1000 Wringer
Toyota's involvement in motorsports has been a hot topic this week with ...
More from High Gear Media
-
AllCarsElectric.com | 11/07/2009
Zero Motorcycles Announces Consumer Financing
I received the following in an email from Zero Motorcycles: "We are ...
-
AllCarsElectric.com | 11/07/2009
Electronics Supplier Denso Looks to Enter Hybrid and EV Battery Market
Denso, a Japanese automotive supplier, is aiming to enter the hybrid and ...
-
MustangBlog.com | 11/07/2009
Hallett CarFX Project Mustang featured on Dec. '09 cover of 5.0 Mustang Wrecks
For all you die-hard Ford Mustang enthusiasts who still subscribe to the ...



Comments (7 total)
Meet the top commenters on the LeaderboardThats a good idea.
Toyota is the antithesis of Aston Martin, so they should had better chosen an European car as a basis for this, ehem, "PR stunt". A Mini or any other European supermini would have been a better choice.
Toyota is the antithesis of Aston Martin, so they should had better chosen an European car as a basis for this, ehem, "PR stunt". A Mini or any other European supermini would have been a better choice.
Rolls doing the MINI
I dearly hope that they do not put this atrocity into production. I would hate to see them deface the prestige of the great British carmaker with such a car.
"CarFanaticsUnleashed" i agree COMPLETELY! aston martin currently stands at my all time favourite car company, this hopeless piece of work could change that.... =[
i think people are just not used to it having car that is just not on the league of a brand. same thing happened to cayenne when porsche introduced it. it will just take time for people to appreciate it
you CANT appreciate a piece of shit like that... id prefer to burn it then getting it free
Post a Comment
Sign In |