Rolls-Royce releases official details for 200EX concept

Rolls-Royce releases official details for 200EX concept


December 31st, 1969 Rolls-Royce is currently developing a brand new model positioned below the Phantom for launch in 2010, which is expected to double the number of vehicles built by the ultra-luxury carmaker each year. The new car carries the internal name ‘RR4’ and a concept version of it will be unveiled at next month’s Geneva Motor Show. The new concept is called the 200EX - Rolls-Royce uses the EX designation to denote experimental concept models – and according to insiders the Geneva show car will look very similar to the production version destined to make its debut at September’s Frankfurt Motor Show. No name has been announced for the production model but some sources have speculated that the company will revive its historic ‘Silver Ghost’ nameplate. The full photos revealed today show the car inside and out, and the results are about as expected: modern Rolls-Royce lines in a slightly smaller package. Design elements such as the elevated prow, long bonnet, short front overhang, sharply raked A-pillar and elegant tail give the 200EX an air of informal presence. The vehicle features a pair of suicide-style rear-hinged doors in the back, has been designed to comfortably seat five adults, and is powered by a brand new V12 engine. It stretches 5,399mm in length, 1,948m across and stands 1,550m in height. The wheelbase stretches a generous 3,295mm but its overall length is still 435mm shy of the Phantom's. The exterior is finished in ‘Darkest Tungsten’, which contrasts with the silver satin finish applied to the bonnet and A-pillar and the surrounds for the LED headlights. Seven-spoke, 20in wheels complete the visual impact of the car. According to its designers, the interior has been kept deliberately clear. The controls are neatly sculptured, with more important functions emphasised by accents of chrome. As for the rest of the cabin, you will only find the finest in leather and natural wood trim and plenty of mood lighting. As for the production RR4, development is on track despite the global economic crisis and the first examples should be hitting showrooms by the first quarter of next year. Pricing is tipped to start around £180,000 or $258,000 in Europe. 2010 Rolls-Royce Ghost (RR4) spy shots2009 Rolls-Royce 200EX concept car
The new Ghost will closely resemble the EX200 concept car and is scheduled to go on sale early next year

The new Ghost will closely resemble the EX200 concept car and is scheduled to go on sale early next year

Enlarge Photo

Rolls-Royce is currently developing a brand new model positioned below the Phantom for launch in 2010, which is expected to double the number of vehicles built by the ultra-luxury carmaker each year. The new car carries the internal name ‘RR4’ and a concept version of it will be unveiled at next month’s Geneva Motor Show.

The new concept is called the 200EX - Rolls-Royce uses the EX designation to denote experimental concept models – and according to insiders the Geneva show car will look very similar to the production version destined to make its debut at September’s Frankfurt Motor Show. No name has been announced for the production model but some sources have speculated that the company will revive its historic ‘Silver Ghost’ nameplate.

The full photos revealed today show the car inside and out, and the results are about as expected: modern Rolls-Royce lines in a slightly smaller package. Design elements such as the elevated prow, long bonnet, short front overhang, sharply raked A-pillar and elegant tail give the 200EX an air of informal presence.

The vehicle features a pair of suicide-style rear-hinged doors in the back, has been designed to comfortably seat five adults, and is powered by a brand new V12 engine. It stretches 5,399mm in length, 1,948m across and stands 1,550m in height. The wheelbase stretches a generous 3,295mm but its overall length is still 435mm shy of the Phantom's.

The exterior is finished in ‘Darkest Tungsten’, which contrasts with the silver satin finish applied to the bonnet and A-pillar and the surrounds for the LED headlights. Seven-spoke, 20in wheels complete the visual impact of the car.

According to its designers, the interior has been kept deliberately clear. The controls are neatly sculptured, with more important functions emphasised by accents of chrome. As for the rest of the cabin, you will only find the finest in leather and natural wood trim and plenty of mood lighting.

As for the production RR4, development is on track despite the global economic crisis and the first examples should be hitting showrooms by the first quarter of next year. Pricing is tipped to start around £180,000 or $258,000 in Europe.


Comments (10 total)

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  1. I heard it will get the Silver Ghost nameplate

  2. It still can't hold a candle to the pink Rolls-Royce that Lady Penelope owned in the original Thunderbirds. That had a "dynamic" look, perhaps due to two sets of front wheels and a seriously angled radiator grille!

  3. this looks so muc nicer than the phantom!! and cheaper 2..

  4. @ The Mii

    I definitely agree. This model is absolutely gorgeous.

    I have really mixed feeling about the Phantom.

    One one hand the back of it is great, and the side profile isn't too bad either. However the front, and the dashboard just kill it for me. The front looks like a shoebox that was in a full frontal crash with a retro toaster, and the dashboard reminds me of something straight out of the 1940s.

    Of course, would I be complaining if I was being driven around in one? Probably not, but as an outsider who's never even been in one, I can't really say much beyond that.


    Now, this one... I must say I'm very impressed with it. It still retains all the good and defining features of the Phantom, but while doing that it also brings the car into the 21st century. I'm not too thrilled with the interior of it, but the exterior is wonderful from just about any angle.

    I really really like it. Props go out to RR.

  5. Completely disagree with you on the interior.

    I love the stunning "real" wood finish of the dash. It looks so much more luxurious than the rubbish Lexus and Mercedes put out. Also, I like the fact that RR have melded old world charm with all the latest technology. The glass buttons on the dash and the metal buttons on the steering wheel have a really awesome "Art Deco" look about them.

    The only thing I'm not sure about is the (what looks like) glass on the back of the instrument panel.

  6. Oh yeah, suicide doors are also very cool.

  7. The dashboard could be from the last gen 7series, or maybe a modified version of the current one. The reason why i think its the last gen 7 series because the gear selector is on the steering wheel as a control stalk, not on the console.

  8. @justinhk2000
    The reason the 200Ex has a gear leaver on the colume is not because of the previouse gen 7 but because thats Rolls Royce design language. They have it on all their current models-(phantom, drophead & Coupe)
    I love the idea.
    The car looks fantastic!
    Even better then the phantom which is a great car and true to rolls royce design.
    This to sticks with Rolls Royce design language but in a much more....modern,cool and less ofensive manner.
    My dad is getting the new 750LI and i rekon this car is just miles better, but he will still never drive a rolls royce due to the "poshness" that comes with it.
    (and the price increase)
    Still i hope he will change his mind and the Economy will pick up as this car actually looks trendy!

  9. @josh
    Im not talkin about why the gear lever is on the column, i'm talking about what generation of 7 series it might've come from. And you my friend is way too young to know the true rolls royce design, it has always been about making it boxy to increase interior space. Rolls royce rarely had production models that had a smooth roof line to it. No one would ever want to drive a rolls over a 7 series. Again, if you were a bit older, you would've known the majority of rolls royce owners are driven.

  10. This car is more suitable for rich people who dont want to look too obtrusive, and for all the people thinking rolls are for old people only.. nowadays there are alot of young moneys who can afford these sort of cars and want to be seen rolling around in big cars. on top of that you will also look good driving in this car as you would being driven in one, the phantom only fits the latter.

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