Audi and BMW fight over the Pope

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Viknesh Vijayenthiran September 13th, 2006

By Viknesh Vijayenthiran Author September 13th, 2006

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December 31st, 1969 The two rivals both claimed the right to be the official limosine for the Pope during his recent visit to Bavaria. With both companies locking horns, it required the Munich Archibishop’s office to broker a compromise. When in Munich, the Pope would be driven in a 7-series but during his three-day stay in Regensburg he would use an Audi A8. "It was important to us that we provided the car he used first on his visit," said a BMW spokesman while Audi just said it was satisfied with the arrangements.

Audi and BMW fight over the Pope

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The two rivals both claimed the right to be the official limosine for the Pope during his recent visit to Bavaria. With both companies locking horns, it required the Munich Archibishop’s office to broker a compromise. When in Munich, the Pope would be driven in a 7-series but during his three-day stay in Regensburg he would use an Audi A8. "It was important to us that we provided the car he used first on his visit," said a BMW spokesman while Audi just said it was satisfied with the arrangements.

Tags: Odds and ends