Bertone is now on the turnaround and is starting to see new contracts pile up. The company is considering opening a new office in Detroit, and could even start production of its striking BAT 11 Concept displayed at March’s Geneva Motor Show.
Speaking with the Detroit Free Press, Bertone's business development director Roland Martin said that the BAT 11 was completed in secrecy and ended up being a hit at the Geneva event. He also stated that the company was considering building 25-50 examples if it received enough orders for the car.
Of more significance is plans to open new offices in China and the U.S. Bertone has about 20 design projects going, including work for carmakers in Europe and China and designing interiors of luxury yachts, business jets and helicopters. While Bertone is closely involved with GM and Ford in Europe, the design house rarely does work in the U.S. and this would be one of the key reasons for the Detroit office.
Reader Comments
Mon Aug 4 2008 3:36 PM
mlevere1992 says
Why produce that thing? It is horrid.
Mon Aug 4 2008 4:02 PM
Michael D. says
I hope this would be true, it's unique and a standout, bring it on!!!!
If this is true and materializes (I hope so) I wonder what it will be based on and what would power it?
Perhaps the chassis would be unique and the power-plant could be outsourced by Mercedes-Benz (AMG?), BMW. Ferrari or Maserati?!
Tue Aug 5 2008 7:16 AM
Sorin says
Looks like rhino. I don't like it. No head, no tail. I don't like colour. (not a problem). The only thing that I like is wheels. Thanks God it is limited edition
Tue Aug 5 2008 8:16 PM
Johnny says
Michael D., look at the front end of the car, that'll tell you what it's based on.
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